Instagram Marketing Tips

You’ve got an Instagram account … now what? There are over 130 million users currently on Instagram! Instagram is a great way to give potential customers a visual overview of your business. Insagram allows you to enhance images and even videos to make them more desirable to consumers. 

Check out a few Instagram marketing tips from eMarketing247's CFO Mike Harley:

Be fresh: When posting content to Instagram, be sure it is fresh, meaningful and unique. Avoid reposting images or videos that you've already shared or that can be found elsewhere. Rather, opt for original content that’s both new and relevant.

Post consistently: Posts should be shared consistently and in real-time. Avoid scheduling canned content. Although Forbes® magazine tells us there is really no known downside to high-frequency posting, the average brand posts 1.5 times per day. Also, focus on sharing spontaneous moments riddled with emotion such as real laughter, kindness, care … you get the picture.

Use hashtags: The use of hashtags (words or phrases with the “#” symbol in front of them) is very popular among Instagram users. You can hashtag your content by subject matter, geolocation or event to help users find your business and its content. Some of the top hashtags used on Instagram include “#love,” “#me” and “#follow.” A word to the wise: there can be too much of a good thing—limit hashtags to no more than five. Any more than that and you risk annoying your audience.

Be engaging: Posting content that’s engaging helps your business keep and attract more followers. Accomplish this by following complementary accounts, liking content, commenting on pictures and responding to comments posted about your content. You can further engage followers with photo contests. For instance, post a picture and ask followers to caption it for a chance to win a prize, such as a digital photo frame or digi-frame key tag. Or crowd source pictures of your followers engaged with your product or service.

Wow! That was a lot of information to digest. Still have more questions on how to use Instagram for marketing? Contact us! 

Tampa Internet Marketing, Web Design, and Video Marketing

Looking for an array of marketing services? Want a company with trained individuals who will deliver results? 

Here at eMarketing247, we know and understand today's web-based competitive strategies! With over twenty years of experience, our highly skilled design team is here to assist and support your business. Our expertise lies in the diverse skill set of web design, search marketing, social media, email and video marketing.

Check out this fun video of some of the Tampa internet marketing services that we offer:

  eMarketing247's precise management and constant monitoring of marketing channels will surely help your business achieve online success! Please visit our website to learn more. 

Why Do You Need a New Website?

Many business owners ask "why do I need a new website when mine seems to be just fine?" Well, a website gives potential customers their first impression of your business. If your website is "just fine" instead of "spectacular," potential customers will get the impression that your business is only average. Definitely not what you were going for, right?

We have so much to say on this subject that it would take three days to write it all down. Instead, we made this short video for you to watch so that you can understand the importance of a new website!

Take a look:

Making so many changes to an existing website is almost like ripping out the seam on a pair of pants, and trying to sew them back together. Sometimes it is just better to start fresh and build and entirely new and improved version of your original website. Your customers will thank you!

Welcome to eMarketing247

Hello!!

We are thrilled to welcome you to our new and improved blog! We know you have never heard of us before and that is exactly why we want to teach you. Let's get started!

Most business owners have an idea for where they want to take their brand online, but they don't know how to carry that vision through to success. Thankfully, eMarketing247 is a premier internet marketing company created to provide you with top-of-the-line products and services so you don't have to worry about where your business will be in the year 2020! No matter what your marketing goals are, we want to help fulfill your needs. 

We have so much to offer your business that we couldn't possibly write it all down, so we created a video about just one service that we offer! Pretty neat, huh? This service is extremely important in today's changing business world so we thought you would like to know more about it!! Take a look:

After you watch it, take a moment to check out our lovely new website and stay tuned for more exciting blog posts in the neat future.

Thank you for stopping by!

-eMarketing247

Visions of 2014 dancing in your head?

 

 

As we put 2013 to bed, visions of the new year dance through our heads!  It's fun to day dream about fantasy vacations, elaborate weddings, and expensive cars.  But actually applying thought to goals can seem overwhelming.  We all want to succeed and do well in business, but somehow, putting a plan together and sending it into action isn't as much fun as envisioning ourselves living the good life.  To live that good life, you've got to have a plan for prosperity, and we've put some tips together, with help from About.com, that will have you meet 2014 head on.

 

1.  Target your audience.  You can't be all things to all people!  

2.   Be different.  If your competitor does it, don't do it.  Stand out from the crowd.

3.   Don't simply hire employees, hire team members. 

4.   Be fast.  Reply to problems as they arise, and show up with what you've promised.

5.   Say thank you. A lot.Tell your customers and employees how much they mean to you.

6.   Be consistent.  Make sure your customers get top notch service ALL THE TIME.

7.   SMILE!  Your customers choose you because they like you! Celebrate that! 

8.   Become a fanatical optimist!  Your glass is always half full.

9.   Sell soft, never hard.  Solve problems and satisfy wants.  Keep your customer first.

10. Leave your comfort zone.  Never accept that a new technology won't work for you.

 

The coming year holds undiscovered and amazing gifts!  If you're really in, all the way, with your business, nothing can keep you from rising to great new heights in 2014, and beyond!  Set some fabulous goals and decide you won't stop til you achieve them.  Be flexible with your timeline and you won't become discouraged if you need to invest more time to succeed.  Nothing worth having comes easily, so dig in and decide 2014 is your year to shine!

Why Make Videos?

In this day and age, search engines such as Google are constantly on the lookout for new, interesting material. Short video clips are becoming more and more popular to search engines as of recent. As a result, video promotion should always be a consideration in your marketing budget. Videos should follow these rules:

Show Personality: The video should not be monotone and should grab someone’s attention with an upbeat and relevant tone. It should also involve motion of the camera.

Commit to series: It is crucial to maintain consistency in the delivery of your videos, so as to cultivate a following.

Make Tutorials:  You must educate your audience and show them that you are an expert in the subject-matter. Teach them something that they can use, without giving away all your secrets. Keep them coming back for more!

Be relevant: Address topic that are important to your consumer so that you stay relevant and in the minds of consumers in a positive manner.

Testimonials: People care about the opinions of their peers concerning goods and services. You can expand on this goodwill by creating video testimonials that create an emotional connection between the product or service and the customer.

Build your own website or hire eMarketing247 to build it for you?

Build your own website or hire eMarketing247 to build it for you?

 

DIY:

1.       Where on earth do you even begin when you DIY a website? You will spend countless hours figuring out how to do things right. You will have to look everything up!

2.       When you DIY your own website you end up spending more time on trial and error and less time on your business!

3.       You may struggle on creating a cohesive design that is functional for your website.

4.       How will customers find your website? What do you know about SEO and how long will it take for you to learn?

5.       What about speed? Speed is important! Oftentimes DIY websites lose customers because websites are too slow loading images and data that aren’t optimized.

 

eMarketing247:

1.       eMarketing staff members already know where to begin. They have the knowledge and experience to create great websites that exceed your goals!

2.       Focus on your business and let eMarketing staff spend their time creating your website and promoting our business, getting you the results you are looking for!

3.       eMarketing247 will make your website look and function the way you want it.

4.       All our websites are SEO (search engine optimization) friendly and we only use safe practices to get your website found on search engines such as Google and Bing.

5.       We will not only build you a website as quick as possibly, we will also make your website practical with quick loading times.

Don’t waste hundreds of hours building your own website just to have it come out different from how you envisioned it! Invest the money in your website, hire us and get it done the right way.