Monday, December 9, 2013

Visions of 2014 dancing in your head?

 
 
As we put 2013 to bed, visions of the new year dance through our heads!  It's fun to day dream about fantasy vacations, elaborate weddings, and expensive cars.  But actually applying thought to goals can seem overwhelming.  We all want to succeed and do well in business, but somehow, putting a plan together and sending it into action isn't as much fun as envisioning ourselves living the good life.  To live that good life, you've got to have a plan for prosperity, and we've put some tips together, with help from About.com, that will have you meet 2014 head on.
 
1.  Target your audience.  You can't be all things to all people!  
2.   Be different.  If your competitor does it, don't do it.  Stand out from the crowd.
3.   Don't simply hire employees, hire team members. 
4.   Be fast.  Reply to problems as they arise, and show up with what you've promised.
5.   Say thank you. A lot.Tell your customers and employees how much they mean to you.
6.   Be consistent.  Make sure your customers get top notch service ALL THE TIME.
7.   SMILE!  Your customers choose you because they like you! Celebrate that! 
8.   Become a fanatical optimist!  Your glass is always half full.
9.   Sell soft, never hard.  Solve problems and satisfy wants.  Keep your customer first.
10. Leave your comfort zone.  Never accept that a new technology won't work for you.
 
The coming year holds undiscovered and amazing gifts!  If you're really in, all the way, with your business, nothing can keep you from rising to great new heights in 2014, and beyond!  Set some fabulous goals and decide you won't stop til you achieve them.  Be flexible with your timeline and you won't become discouraged if you need to invest more time to succeed.  Nothing worth having comes easily, so dig in and decide 2014 is your year to shine!

Monday, July 29, 2013

Why Make Videos?

In this day and age, search engines such as Google are constantly on the lookout for new, interesting material. Short video clips are becoming more and more popular to search engines as of recent. As a result, video promotion should always be a consideration in your marketing budget. Videos should follow these rules:

Show Personality: The video should not be monotone and should grab someone’s attention with an upbeat and relevant tone. It should also involve motion of the camera.

Commit to series: It is crucial to maintain consistency in the delivery of your videos, so as to cultivate a following.

Make Tutorials:  You must educate your audience and show them that you are an expert in the subject-matter. Teach them something that they can use, without giving away all your secrets. Keep them coming back for more!

Be relevant: Address topic that are important to your consumer so that you stay relevant and in the minds of consumers in a positive manner.

Testimonials: People care about the opinions of their peers concerning goods and services. You can expand on this goodwill by creating video testimonials that create an emotional connection between the product or service and the customer.

Tuesday, July 16, 2013

Build your own website or hire eMarketing247 to build it for you?


Build your own website or hire eMarketing247 to build it for you?


 
DIY:
1.       Where on earth do you even begin when you DIY a website? You will spend countless hours figuring out how to do things right. You will have to look everything up!
2.       When you DIY your own website you end up spending more time on trial and error and less time on your business!
3.       You may struggle on creating a cohesive design that is functional for your website.
4.       How will customers find your website? What do you know about SEO and how long will it take for you to learn?
5.       What about speed? Speed is important! Oftentimes DIY websites lose customers because websites are too slow loading images and data that aren’t optimized.
 
eMarketing247:
1.       eMarketing staff members already know where to begin. They have the knowledge and experience to create great websites that exceed your goals!
2.       Focus on your business and let eMarketing staff spend their time creating your website and promoting our business, getting you the results you are looking for!
3.       eMarketing247 will make your website look and function the way you want it.
4.       All our websites are SEO (search engine optimization) friendly and we only use safe practices to get your website found on search engines such as Google and Bing.
5.       We will not only build you a website as quick as possibly, we will also make your website practical with quick loading times.


Don’t waste hundreds of hours building your own website just to have it come out different from how you envisioned it! Invest the money in your website, hire us and get it done the right way.

Tuesday, June 18, 2013

Website Tips


It Starts With A Website.
 
 
Did you know that most small to medium size businesses (SMB’s) have websites that are ineffective, and, to be honest, fail? The problems stem from the fact that SMB websites are poorly equipped to effectively deal with the fast changing pace of the digital age. Let’s take a look at why most SMB websites are failing online:

·         Mobile Devices. 93.3% of SMB websites are not mobile-compatible. As Internet-content consumption is quickly moving away from desktops to portable devices, ensuring your website is optimized for the smaller screens of tablets and smartphones is critically important.

·        Social Media. 80.5% of SMB websites have no social media links while social media remains one of the biggest sources of traffic to your social presence.

·          Email. Email is convenient with its instant delivery but most SMB websites lack email links on their homepage for customers to contact the business. This eliminates the convenience factor for customers.

·          Include Phone number. Some questions are better answered by phone and 60% of SMB websites have no toll-free or local business phone number listed on the homepage.

·          SEO. 56.3% of SMB websites have no keyword info for search engine discovery. SEO tactics make sites search engine friendly and improve the ranking of your businesses and not employing them properly can be detrimental.